“There is much controversy as to whether a business plan adds value or not. A lot of people observe high performing ventures that don’t have one and conclude, why bother to plan? It raises an important issue for many businesses, particularly those in the early stages of growth: is it worthwhile putting together a business plan at all?” ⁽¹⁾

⁽¹⁾ Burke, A., Fraser, S., & Greene, F. J. (2010). The multiple effects of business planning on new venture performance. Journal of Management Studies, 47(3), 391-415.